Friday, March 23, 2012

Beer Festival Porn.

Festivals. Can't do them all, but thankfully the calendar starts to thick with them this time of year. I wonder if other geeks get as excited about their festivals as beer geeks do. Maybe. Anyway, for the beer geek who loves to travel, the festival calendar becomes a particular sort of pornography.

So, where to find your festivals? No doubt you have favorite sources already. There is the precisely named Beer Festival Calendar. Jeff Evans keeps a broad list at Inside Beer. For Belgians and belgophiles, Paul Briggs maintains his list (and I post it to the left). There are the Ratebeer and BeerAdvocate event calendars. And more.

Generally one can sort the fests and their locations into three categories: Wish I Could Go There, Maybe I Will Be There, and Hot Damn I Am Already There. Here are a few examples from my own perspective.

Wish I Could Go There: The most intriguing festival of 2012 is not in Copenhagen or Philadelphia or Moen. It's in Worcester, Mass., on June 24 and 25.

Co-organized by importers Shelton Brothers and 12%, here are two reasons why the event named simply The Festival is top-shelf: (1) the brewers themselves will be there, and (2) the sheer quality and breadth of those brewers (and the cider- and mead-makers too, let's not forget them). I can't think of another festival more likely to have so much excellence served by the people who actually, er, excel.

Pardon my cherry-picking, but among many more in attendance: Anchorage, Blaugies, Cantillon, Dochter van de Korenaar, de Molen, Drie Fonteinen, Haandbryggeriet, Hill Farmstead, Jandrain-Jandrenouille, Jester King, Jolly Pumpkin, Mikkeller, Pretty Things, Senne, Stillwater, Struise, Thiriez and Tilquin. Whew.

I was going to ask how they can afford to fly in all those brewers from around the world, but now we can guess: Tickets for a three-and-a-half-hour session are $100 $60 each. There are three sessions. A weekend pass to all three runs you $235 $160. Sadly not in my budget, but I understand why they are doing it how they are doing it. I intend to live vicariously through those who attend.*

UPDATED on May 4 to explain that my sloppy guess about flying in brewers was just that: sloppy. I'm told they are paying their own way. Also, the Shelton Brothers have dropped the ticket prices. Still pricey compared to typical beer festivals, but there is nothing typical about that one.

Maybe I Will Be There: We'll spend a chunk of our summer in the States this year, but our plans shift and flow like so much Mississippi mud. But one that's looking pretty fortuitous is the St. Louis Brewers Heritage Festival, tentatively set for June 1 or 2. But as Evan Benn reported yesterday, the website is dead and the date might change. So we'll see.

One quirk of this festival is that the brand names of the beers get left behind at the festival gate. Instead of promoting a specific product, the breweries get together and provide the widest possible range of beer styles and recipes. You might know which brewery made that walnut brown ale, but the point is not who made it or what it's called, but the fact that this is what one particular walnut brown ale tastes like.

In fact, the next festival I'm about to mention plans to do the same thing. But instead of 80 or so different styles, there might be 15. And some of them will come from homebrewers.

Hot Damn I Am Already There: You surely know the old Frank Zappa quote about how you can't be a real country until you have a beer. But there are real countries and then there are real beer countries, so here is a corollary: You can't be a real beer country until you have a beer festival.

Costa Rica is about to get its first one of any consequence. The first Festival de Cerveza Artesanal is set for April 21 at Avenida Escazú. I reckon 98% of you have no hope of attending (maybe next year), but for those of you who are already here or with the wherewithal, tickets are available for 15,000 colones (about US$30) at the Bodega de Chema in Los Yoses, TicoBirra in Pavas, or Costa Rica's Craft Brewing in Cartago.

I won't use this blog to bang on about the festival, but I might use Twitter to relay information from the organizers. I'll be there, but not as a journalist or an organizer. I'll just be a homebrewer on that day.

1 comment:

  1. brewers pay there own tickets for the flight to the USA. It's just fun being there together and ( hopefully) sharing information.

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